Similar Product Research

For our DVD cover for Odesza, we decided to do some research into similar products as none of us where confidently sure about what a DVD cover for a artist or band looked like. We found 'Lady Gaga, The Music Videos' and saw that it had similar features to a CD cover. It has a very distinct front cover with the artist or bands name very clearly headed so that the consumer has no issue in identifying the DVD. It also repeats the name of the artist/band on the spine so it can be identified on the shelf as well. Finally, not only does it include the song titles on the back but also sponsors, copyright stamps and record labels. We decided to indirectly copy the cover as it had features we felt could fit in with our band cover.